What happened
Meta has announced the addition of an Incognito chat mode for its artificial intelligence assistant within the WhatsApp application. By activating this feature through a dedicated icon on the chat screen, user messages and conversations are not stored and will be automatically deleted as soon as the chat window is closed or the phone is locked. Developed using Meta's secure processing infrastructure and the new Muse Spark model, this feature enables individuals to discuss personal, financial, or work-related inquiries with enhanced privacy and security. Meta plans to publicly release this capability across WhatsApp and the standalone Meta AI app in the coming months, providing a reliable option for users who want temporary AI interactions without leaving a digital footprint on their device history or cloud servers.